Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.
UPCOMING EVENTS & LEARNING OPPORTUNITIES
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Generative AI for Marketers 2024 - On-Demand
This self-paced course is a must in today’s rapidly changing technological landscape.
Marketing Metrics 2024 - On-Demand
Enroll anytime in our flexible, on-demand course to master essential marketing metrics and drive economic impact in today's fast-paced business environment.
Project Management for Marketers 2024
This training provides individuals and teams with a base level of project organization skills, best practices, and program management methods to expertly implement marketing projects and tasks.
(Virtual) Creativity With Caution: Safeguarding Ideas in a Cautious World
Join Eric Tang, Managing Director of Porter Novelli Canada and Adam Reeves, Chief Creative Officer, TBWA\Group Canada to explore how brands can cut through the noise with creativity and mitigate the risks of striking a wrong chord with stakeholders.
(In Person) Marketing Week Kick-Off: CMA Connect Live
Kick-off CMA's Marketing Week at the TMX Market Centre with CMA's President and CEO, Alison Simpson.
Finance and Campaign Execution Spring 2024
Discover how to merge finance with marketing to craft strategies that amplify your impact and leadership in the corporate world with this transformative course.
Brand Spring 2024
Unlock the secrets of impactful branding with our course, designed to equip you with the skills to craft, nurture, and preserve a resonant brand identity in a constantly evolving market.
LATEST PERSPECTIVES
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Become a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MORECMA Connect
We're pleased to bring you our new podcast, the voice of the Canadian marketing community.